
"Why this Kolaveri Di" its almost become an all encompassing expression of pretty much everything under the sun. Uttered at the right moment, this phrase can achieve the equivalent of memorising and quoting the likes of Rumy, Ghalib, Kabir or Nanak.
Not for a second am I deigning to imply that the two genres are comparable in any way but there's some irresistible lure of 'the popular' that is hard to evade. 'Kolaveri Di' ransacked homes, offices, regions, religions, language and every other conceivable wall that stood in its way, to become a malleable putty in the hands of those with poetic inclinations.
Art has forever been guarded jealously by its keepers, patrons and followers. An almost elitist attitude combined with the prerequisite knowledge to be able to decipher and understand the hidden nuance of the piece of art has forever alienated the regular Joe. Now he may think Pavrotti is a fancy term for 'Paav Roti' or Rembrandt is a place in Italy (Can't help taking some creative freedom myself!)while with our sterling masterpiece no one wonders who, why, or what the bloody 'Kolaveri' is?
So no visit to the museum nor to an auditorium. While traveling in an auto rickshaw with the music blaring I think that there is an intellect that comes with 'the connect' and that is probably why 'This Kolaveri Di'.